At SERES, we see social innovation as an opportunity to transform business reality, while providing solutions to social problems and building a stronger society and a healthier company. Under this umbrella, we identify trends and facilitate the connection between society and business so that they both grow in a sustainable fashion. Social innovation is a natural tool to unite social and financial profitability.
Technology is a clearly disruptive factor, it creates wealth and improves productivity, but it also greatly transforms many industries, giving rise to new business and social challenges.
Are you a Knowmad? Why are the "nomads of knowledge" - the new global labour force, going to have a better future? To put it simply, because they are prepared for change. Raquel Roca, writer and lecturer, delves into the workers of the future.
This model, developed by the Canadian Association for Children's Health and the Environment, allows multiple organisations to flexibly align themselves to work towards a common goal in dynamic and complex environments without the need for a third organisation to mediate between the parties involved.
A company’s continuity is closely related to its ability to innovate. That is, to deliver differential value to customers and other stakeholders and develop competitive advantages. Social innovation means creating strategies and business models that yield favourable results in the economic, social and environmental spheres. To innovate socially is to create the company of tomorrow being able to see opportunities where originally problems are perceived. This requires the commitment of both top management and collaborators, both sides will be able to provide organisational capabilities, knowledge, skills, aptitudes and attitudes that will translate into products that benefit both the companies and the environment where they operate.
Rodríguez, M.A. (2007).
Innovación y Sostenibilidad. En La Responsabilidad Social de la Empresa (RSE). Propuesta para una nueva economía de la empresa responsable y sostenible (pp. 384-386). Real Academia de Ciencias Económicas y Financieras.